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GM’s Chevrolet Trax crossover comes with new tech, design, cheaper price

2024 Chevrolet Trax ACTIV


DETROIT — General Motors on Wednesday revealed a brand new model of its Chevrolet Trax — the model’s entry-level crossover — with new applied sciences and a extra aggressive design, and at a cheaper price than the present car.

The compact is vital to attracting and retaining cost-conscious patrons for the Detroit automaker, as interests rates rise and costs of recent automobiles proceed to interrupt information. The Trax additionally acts as a so-called “gateway car” for shoppers to maneuver into the model’s bigger, costlier crossovers and SUVs, in line with executives.  

“This can be a nice alternative for us with of us on the low finish of the market,” Chevrolet Vice President Scott Bell mentioned throughout a media briefing. “This can be a car that, we quote, ‘Has all the things you want and nothing you do not.'”

The beginning pricing of the 2024 Trax might be $21,495 for an LT trim, which is $1,400 lower than the present mannequin. The best beginning worth might be $24,995, with extra trims in between. The one Chevrolet car cheaper than the Trax is the a lot smaller Spark hatchback, which begins at underneath $15,000. All pricing consists of necessary vacation spot fees.

The redesigned Trax is anticipated to go on sale subsequent spring. It is going to be produced at a GM plant in South Korea, the place the present mannequin is constructed.

The car might be powered by a 1.2-liter turbocharged, three-cylinder engine that may produce a GM-estimated 137 horsepower and 162 pound-foot of torque. Normal and non-obligatory add-on options on the redesigned Trax embody bigger management and data screens, wi-fi Android Auto and Apple CarPlay, energetic noise cancellation, computerized emergency braking, blind zone monitoring and adaptive cruise management.

The 2024 Trax options styling that debuted on the midsize 2019 Chevrolet Blazer and reappeared on the Chevy Trailblazer, one other compact crossover. The Trax is longer, decrease and wider than the present mannequin — extra in step with the pricier Trailblazer.

Executives count on the redesigned Trax to help in rising the model’s greater than 10% market share within the smaller crossover phase. Chevrolet expects the redesigned Trax to change into the third bestselling car within the model’s lineup, behind the Silverado full-size pickup and compact Equinox crossover. These automobiles sometimes promote a whole lot of 1000’s of items a yr.

“We forecast numerous progress right here,” mentioned Steve Majoros, vp of Chevrolet advertising. “There’s nonetheless lots of people who need a automobile of this type of dimension, proportion and worth level.”

GM on Wednesday did not introduced any electrical or hybrid fashions, regardless of the corporate’s plans to solely supply electric vehicles by 2035.

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