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How Nike, StockX and GOAT modified Foot Locker’s enterprise

Foot Locker dominates the brick-and-mortar footwear class as the biggest footwear retailer on the earth. Its 2,900 shops worldwide span a number of manufacturers, together with Woman Foot Locker, Youngsters Foot Locker and Champs Sports activities.

Since 2015, nevertheless, digital sneaker retailers have grown quickly with the institution of on-line marketplaces like StockX and GOAT. New brick-and-mortar streetwear shops like Flight Membership and Stadium Items have additionally entered the market.

The sneaker enterprise noticed unprecedented progress in 2020 and is predicted to succeed in $120 billion by 2026, in accordance with analysis agency Statista. Cowen and Firm this 12 months dubbed sneakers an “various asset class.” However sneaker bots have wreaked havoc upon the business, posing an extra problem to Foot Locker’s enterprise.

Watch the video above to study extra about Foot Locker’s enterprise.

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