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Jeep Wrangler SUV at $115,000 is most costly ever

Rubicon twentieth Anniversary Stage II by American Expedition Automobiles (AEV) upfit for 2023 Jeep Wrangler Rubicon 392


CHICAGO – Jeep on Thursday revealed its most costly Wrangler SUV ever, topping greater than $115,000.

The limited-edition car is the 2023 Wrangler Rubicon 392 twentieth Anniversary with heavy-duty off-road components customization from upfitter American Expedition Automobiles.

Solely 150 of the AEV SUVs shall be produced as a part of a broader twentieth Anniversary assortment of Wrangler’s widespread Rubicon mannequin. Automakers equivalent to Stellantis, Jeep’s mother or father firm, have of late been testing their pricing energy on high-end and special-edition fashions.

“We’re testing a distinct stage for certain however the aftermarket is doing that now,” Jim Morrison, senior vice chairman and head of Jeep model North America, instructed CNBC throughout an interview on the Chicago Auto Present. “Functionality is the king for Wrangler, and we’re seeing it occurring much more and we’re blissful to be part of it.”

Jeep homeowners greater than any others within the automotive trade are well-known for including large quantities of equipment and aftermarket components to their SUVs.

The brand new car is powered by a V8 engine with 470 horsepower and 470 pounds-feet of torque that may speed up 0-60 mph in about 4.5 seconds, in line with the corporate.

Off-road components embrace 37-inch tires and particular AEV lights, bumpers, skip plates, shocks and different gear for scaling rocks and different tough terrain.

The record-breaking $115,668 price ticket is for the Jeep-AEV car. The 2023 Wrangler Rubicon 392 twentieth Anniversary car, with out the additional off-roading functionality, begins at $94,485. A plug-in hybrid electrical model of the twentieth Anniversary Wrangler Rubicon SUV begins at $71,380. All pricing contains necessary logistics and vacation spot charges.

The entire autos function special-edition styling and badging for the twentieth Anniversary of the Rubicon fashions, that are named after a famend path in California. Additionally they embrace a brand new seven-slot grille, beadlock-capable wheels, 83-piece instrument package and different options.

Ordering for the autos will start later this month, in line with Jeep. They’re anticipated to reach in Jeep dealerships throughout the second quarter.

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